Marketing & Business Development

Alex is a young ambitious marketing and sales specialist who joined the team to conduct marketing research and assist with the company’s North American expansion.

He is passionate about helping athletes by matching them with brands and opportunities catered to their interests and personalities. He has experience in research, statistical analysis, marketing, and sales in several industries including telecommunications and agriculture.

Alex has worked in sales positions in both large corporations such as Coca-Cola and Bell Canada, and small local businesses offering renovations and other services.

He holds a BA with a major in sociology and a minor in globalization and an MA in international development from the University of Ottawa. During his MA thesis research he worked in Ukraine analyzing the state of the agricultural economy through interviews with various government officials, agricultural community leaders, and representatives of large agro-firms.

During his free time, Alex enjoys skateboarding, spending time outdoors, fantasy sports leagues, and watching just about any sports over a pint with the lads.