Ian has 28 years’ experience in the commercial representation of brands, brand building with grocery multiples, convenience, impulse and national forecourt chains. He has worked with some of the World’s largest and most influential brands and brings a wealth of knowledge on what works best for clients.
He has an extensive network and recently assisted in the building of the Peaky Blinder alcohol brands with Sadler’s Brewery and recently as Head of Sport & Leisure at Halewood International. He has worked with numerous clubs across the Premier League and the Sky Bet Championship in football, the Gallagher Premier League in rugby, and has impactful know-how in golf and cricket.
Ian brings his expertise in brand building and negotiation nationally in the UK and internationally to the table and after helping launch Sport Endorse in the UK is now an advisor to the business.